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Multi-Site Operator Playbook

Every location, one entertainment standard

A practical playbook for operations, procurement, and IT leaders standardizing commercial TV across every site with one accountable partner serving all 50 states.

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Why this matters

One standard beats a hundred sign-ups

When entertainment is bought site by site, you end up managing a patchwork of providers, packages, and support lines that nobody can see in one place. Standardizing it across the footprint is how multi-site operators protect the guest experience, cut the support load, and give procurement real leverage. This playbook walks through how to do it.

The challenge at scale

What breaks when every site buys its own

Every site does its own thing

When each location signs up on its own, you inherit a patchwork of providers, packages, equipment, and contract terms. Nobody can tell you, in one place, what is playing where, what it costs, or who to call when a screen goes dark.

Support turns into a manager job

A dead feed at a busy site becomes a general manager on hold with a consumer help line during the rush. Multiply that across a footprint and your operations team is fielding entertainment tickets it was never meant to own.

Costs and renewals get invisible

Fragmented accounts mean fragmented invoices and staggered renewal dates. Procurement cannot benchmark, forecast, or negotiate at scale when the spend is scattered across dozens of separate line items.

The guest experience drifts

One location nails the room and the next leaves a blank wall or the wrong channel on. Inconsistent programming quietly erodes the brand standard you work hard to enforce everywhere else.

The playbook

Six steps to standardize every screen

A repeatable sequence for taking a fragmented footprint to one consistent, well-supported entertainment standard, without a disruptive cutover.

01

Audit what you actually have

Start with a full inventory: how many locations, how many screens per site, which spaces are public versus private, what provider and package each site is on today, and when every contract renews. You cannot standardize a footprint you have not mapped. A consultative partner will run this audit with your team rather than hand you a spreadsheet.

02

Define your programming standard by room type

Not every room needs the same lineup. Group your spaces into viewing tiers: Public Viewing for high-traffic areas where guests watch together, Business Viewing for lobbies and waiting areas, and Private Viewing for offices and back-of-house. Set one standard per tier so every site of the same type looks and feels the same.

03

Consolidate to one accountable provider

The single biggest lever is moving off a patchwork of separate accounts and onto one commercial partner across every location. One provider means one point of accountability for programming, equipment, billing, and support, plus the leverage that comes with a footprint-wide relationship instead of dozens of retail sign-ups.

04

Roll out in coordinated waves

A footprint-wide switch does not have to be a footprint-wide risk. Sequence installs by region or by renewal date, pilot the standard at a handful of representative sites, then scale the proven configuration. Technicians and engineers in all 50 states let you run parallel installs instead of a slow site-by-site crawl.

05

Engineer for worry-free reliability

At scale, the picture never going dark is the whole game. Specify the right receiving hardware, redundancy, and internet-assisted delivery for public viewing up front, then put proactive monitoring and a real commercial support line behind it, so an issue at one site is handled before your team hears about it.

06

Centralize billing, reporting, and renewals

Bring every location under one relationship with aligned terms and a single point of contact. Predictable invoicing, one renewal conversation, and clear visibility into what is running where turns entertainment from a scattered operational headache into a managed, standardized program.

Before and after

Fragmented sign-ups vs one standard

The same footprint, run two very different ways. Here is what changes when you move from site-by-site accounts to a single, standardized program.

What you are managing
Provider relationship
Fragmented: A different account, rep, and contract at each site, negotiated ad hoc.
Standardized: One commercial partner across the entire footprint, with one accountable point of contact.
Programming consistency
Fragmented: Each location picks its own packages, so the experience varies store to store.
Standardized: One defined standard per room type, applied identically at every matching site.
Support and uptime
Fragmented: Managers chase fixes through consumer help lines during peak hours.
Standardized: Proactive monitoring plus a commercial support team that owns the whole footprint.
Billing and renewals
Fragmented: Scattered invoices and staggered renewal dates nobody tracks centrally.
Standardized: Aligned terms, predictable invoicing, and a single renewal conversation.
Procurement leverage
Fragmented: No footprint-wide visibility, so no basis to benchmark or negotiate.
Standardized: Footprint-wide relationship and reporting that give procurement real leverage.
Who owns this

Built for the teams that run the footprint

The decision-makers shift with operator size, but the goal is the same: a consistent standard the whole organization can rely on.

Mid-market (10 to 49 locations)

Directors and VPs of operations, procurement and sourcing, IT, and guest-experience leads share the budget. The pain is usually inconsistency and support load, so the win is a single standard and one team to call.

Enterprise (50-plus locations)

Decisions sit with operations, procurement and supply chain, and IT leadership. At this scale the priorities are governance, reliability, and reporting across a national footprint, delivered by a partner who can execute in all 50 states.

Multi-brand and multi-state operators

When one organization runs several concepts or crosses state lines, the answer is a partner who can standardize where it helps and flex by concept where it matters, all under one relationship rather than a dozen.

50
Techs and engineers on the ground
1
Accountable partner for the footprint
1,300+
Locations served for one enterprise partner
Commercial TV entertainment standardized across a multi-location footprint
Proven at enterprise scale

Standardized across 1,300-plus locations

In 2025 we partnered with one of the country's largest and oldest charitable organizations, operating over 1,300 locations nationwide, to deliver business TV programming at reduced enterprise rates across its entire network under one relationship. That is what standardizing a national footprint looks like in practice: one partner, one standard, one point of accountability.

See our multi-location solution
The single-provider advantage

The simplicity of one provider, everywhere

Worry-free reliability

Reliability is engineered for public viewing and backed by proactive monitoring, so an issue at one site is handled before your operations team ever hears about it.

Concierge support

One accountable team owns programming, equipment, billing, and support across the whole footprint, so your managers stop chasing fixes and get back to running the room.

A consultative approach

We work with your operations, procurement, and IT teams to design a standard that fits your footprint, then execute in all 50 states. A partnership, not a transaction.

Ready when you are

Plan your rollout in one conversation

Tell us how many locations and screens you run and a commercial programming specialist will map a standardized rollout for your footprint. No pressure, just a solution-focused conversation.

Free, no-pressure quote

Get a standardized multi-location plan

Tell us about your space and a commercial programming specialist will follow up. No pressure, just a solution-focused conversation.

Common questions

Multi-location programming, answered

What operations, procurement, and IT leaders ask most before they standardize their footprint.

Start with an audit of every site, then define a programming standard by room type and pilot it at a few representative locations. From there, roll out in coordinated waves sequenced by region or renewal date. Because we have technicians and engineers in all 50 states, installs can run in parallel rather than one site at a time, so the footprint modernizes without a single disruptive cutover.

Consolidation is the single biggest lever for a multi-site operator. One accountable partner gives you consistent programming, aligned contract terms, predictable billing, a single support relationship, and footprint-wide visibility for procurement, instead of a patchwork of retail sign-ups nobody can see in one place.

Public Viewing covers high-traffic spaces where guests watch together, like bars, restaurants, and gaming floors. Business Viewing suits lobbies, lounges, and waiting areas where ambient entertainment sets the mood. Private Viewing fits offices, salons, gyms, and back-of-house rooms. Grouping every space into the right tier lets you apply one standard per room type across the whole footprint.

Reliability is engineered up front for public viewing, with the right receiving hardware, redundancy, and internet-assisted delivery specified per site, then backed by proactive monitoring and a commercial support team. The goal is that an issue at one location is handled before your operations team ever hears about it.

Yes. As a commercial-only provider serving U.S. businesses with technicians and engineers in all 50 states, we design, install, and support entertainment across multi-location and multi-state footprints under one relationship, which is exactly why enterprise operators choose the single-provider model.

It varies by size. In mid-market operators, directors and VPs of operations, procurement, IT, and guest-experience leads share it. At enterprise scale, operations, procurement and supply chain, and IT leadership drive it. We work consultatively with whoever owns the budget to design a standard that fits the whole footprint.

Speak with a programming specialist

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